Discount Rules Plugin

How to Use the Discount Rules Plugin to Create Different Discount Types?

Posted by Alex Brian0 CommentsPosted in WordPress

Offering strategic discounts and promotions is crucial for boosting conversions and sales in your WooCommerce store. The Discount Rules plugin developed by FlyCart provides a powerful way to easily set up and manage all kinds of discounts.

In this in-depth tutorial, we’ll cover installing the Discount Rules plugin and walk through configuring the various discount types supported to meet your marketing objectives.

Overview of the Discount Rules Plugin

The Discount Rules plugin is an amazing tool that lets you conveniently create different types of discounts across your WooCommerce store. Some key features include:

  • Supports simple discounts, bulk discounts, free shipping, bundle pricing, buy X get Y free, and more
  • Allows targeting discounts to specific products, categories, customers, cart totals, etc.
  • Makes it easy to set up volume, tiered, or conditional discount rules
  • Provides date scheduling and expiration for discounts
  • Works with cart adjustments or per product pricing
  • Extremely flexible and easy to configure

The plugin streamlines setting up both basic and advanced promotional pricing strategies for campaigns or automated rules.

Discount Rules Plugin

Installing the Discount Rules Plugin

To install Discount Rules:

  1. Get the plugin from the FlyingCart website or WordPress plugins directory.
  2. In your WordPress dashboard, go to Plugins > Add New.
  3. Click Upload Plugin and choose the .zip file you downloaded.
  4. Install and activate the plugin.

You’ll now find Discount Rules under WooCommerce > Discount Rules in the dashboard menu. This is where you manage all your discount campaigns.

Creating Your First Discount Rule

Let’s create a simple storewide 20% off discount:

  1. Go to Discount Rules and click “Add New Rule”.
  2. Give the rule a title like “Storewide 20% Off”.
  3. Set Discount Type to “Product Adjustment”.
  4. Under Filters, choose “All Products” for the discount to apply storewide.
  5. Set Discount Value to 20% off.
  6. Click Publish.

The discount is now active! You can create endless variations by tweaking the filters and parameters.

Product Adjustment vs Cart Adjustment Discounts

There are two main discount types – product adjustments and cart adjustments:

  • Product Adjustments apply the discount percentage or fixed amount directly to the product’s price.
  • Cart Adjustments apply the percentage or fixed discount to the overall cart total.

For example, a 20% product adjustment reduces each product’s price by 20%.

A 20% cart adjustment takes 20% off the full cart subtotal.

Understanding the difference allows choosing the right option for your promotion.

Creating Bulk or Tiered Discounts

Bulk discounts involve pricing tiers based on product quantities in the cart.

To set up:

  1. Create a new rule.
  2. Set Discount Type to “Bulk Discount”.
  3. Define Filters – apply to all products or a specific category etc.
  4. Configure the tiers – set minimum quantity, maximum quantity, and discount percentage/amount for each tier.
  5. Click Publish.

This creates tiered bulk discounts. The higher quantities a customer purchases, the greater discount they receive per the tiers.

Offering Free Shipping

Offering free shipping incentives is easy:

  1. Create a new rule.
  2. Set Discount Type to “Free Shipping”.
  3. Define optional filters if you want to limit free shipping to orders over a certain amount, products, etc.
  4. Publish the rule.

Free shipping will now be applied during checkout based on your rules. You can restrict to orders above a minimum amount, or set broad eligibility.

Creating Product Bundles

Bundling products together at a discounted price is another excellent promotion.

To configure:

  1. Create a new rule.
  2. Set Discount Type to “Bundle Discount”.
  3. Define the products and quantities included in the bundle.
  4. Set the discounted fixed price for the bundle.

Once active, customers adding those items to cart will see the bundle pricing.

Buy X Get Y Free Discounts

You can offer “Buy X Get Y Free” discounts where a free product is added when a target product is purchased.

To set up:

  1. Create a new rule.
  2. Choose Discount Type “Buy X Get Y”.
  3. Set the X product – what must be purchased to get the deal.
  4. Define the Y product – what gets added for free.
  5. Configure optional limits or restrictions.
  6. Publish the rule.

Now buying the X product will automatically add the Y product for free!

More Advanced Features

The Discount Rules plugin offers many more advanced features:

  • Apply discounts conditionally based on customer location, purchase history, shipping method, etc. using the “Conditions” rules.
  • Limit discounts by date ranges or expirations to create time-bound promotions.
  • Extend discounts only to logged in users to offer exclusive member pricing.
  • Show discounted pricing directly on product pages, not just the cart.
  • Customize labels and messaging for discounts applied during checkout.

The plugin enables creating highly targeted and strategic discounting rules to incentivize customers.

Why Discounts Are Crucial for WooCommerce Stores

Offering discounts, bundles, and promotions is critical for WooCommerce stores for several reasons:

  • Price incentives drive more sales and increase customer spend per order. Customers love discounts!
  • Strategic discounting brings in sales during lower-traffic periods.
  • Tiered bulk pricing caters to wholesale customers purchasing higher volumes.
  • Bundling products boosts revenue and allows offering packages.
  • Discounts can introduce customers to new products they may enjoy.
  • Promotions create urgency and excitement around special deals or offers.
  • Free shipping removes cart abandonment barriers around delivery costs.

Carefully planned discounts will boost key ecommerce metrics like conversions, order values, and customer lifetime value.

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Conclusion

The Discount Rules plugin makes setting up any type of discount campaign intuitive and flexible.

With just a few clicks, you can create rules for:

  • Storewide sales – % or fixed discounts
  • Tiered volume pricing
  • Bundle deals
  • Buy X get Y free offers
  • Free shipping incentives
  • Conditional promotions and more

This enables promoting your WooCommerce store more effectively.

Boosting sales through compelling discounts, packages, and promotions is essential in the competitive ecommerce landscape.

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